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Healthcare SaaS · Custom platform + paid acquisition

Meridian Health

How we replaced spreadsheet chaos with a booking platform — and tripled patient bookings.

Bookings / week
3.1×
Bookings
−64%
Cost / lead
8 wks
To launch
−38%
No-shows
The challenge

Meridian’s clinics ran scheduling across a tangle of spreadsheets and phone calls. Double-bookings were common, no-shows were climbing, and there was no way to see demand across locations. They needed a single system — and more patients flowing through it.

What we built

We designed and built a custom booking platform: real-time availability across clinics, automated reminders, and an admin dashboard the front desk actually enjoys using. Then the same team stood up conversion-tracked landing pages and paid search to drive qualified patients straight into it.

The results

Within two months of launch, bookings had more than tripled and the cost to acquire each new patient dropped by nearly two-thirds. Automated reminders cut no-shows, and clinic staff reclaimed hours every day.

Services used
Custom SoftwarePaid Acquisition
“Launchpad shipped in eight weeks what two other shops quoted six months for.”
Sarah Kim · CEO, Meridian Health
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